SEO (Search Engine Optimization) is the key to success for any online business. For new websites, it seems quite a difficult task to compete with big names on the web. However, if you make a simple and smart strategy and work steadily, you are most likely to get ranked in a few months.
Top SEO Tips
Listed below are the three tips to keep in mind while making the SEO strategy.
Website performance is required
An SEO strategy will only help when you have an error-free website hosted on a good server. Website performance on the server, as well as client-side (all browsers), is very important. If your web application is not coded well, or you have bad page speed due to other reasons (large size images or bad server), your SEO strategies will not give results. A good website usually has around 90% score on third-party performance checker websites.
Content is the key to success:
To grow your organic traffic you must choose the keywords very smartly. Use state-of-the-art tools and then select a set of keywords to work on. Write articles and blogs frequently using the targeted keywords. Keep updating your blogs and content by improving the content and asking your customers to write reviews and comments. Your replies to comments or reviews should contain the targeted keywords for that post. You must also do research on the content your competitors are providing to the customers and try writing something better than your competitors.
Social media presence is amazing:
Post regularly. A good and active social media presence is very important for the success of your online business. Create good images and short videos for your posts and use keywords in the descriptions. If possible use the relevant links to your website. Make weekly plans for regular posting. Avoid wordiness and try to write interesting captions.
Citations and Backlinks do help:
Citations and backlinks make search engines think that people are talking about your business. Post your Business Name, Phone Number, Address and/or backlinks to the following categories of web pages only, otherwise, Search Engines may consider it spam activity.
- Web Pages relevant to your business from anywhere
- Web Pages for any local businesses near you
- Famous Websites of any type