3 minutes read

How can we grow our site visitor and convert them into clients

When you see that numbers of visitors on your website grow rapidly you really like just like any other owner but if you are unable to convert those visitors to your clients then it is just a waste. Because only visits will not help you in growing your business in a way which you want. In order to make money you must try to convert those visitors to your potential clients.

By Farhan Khalid

Updated: March 27, 2017

So here we are going to tell you some of the techniques which you can use to convert your visitors into your clients.

Implement Live Chat

In last couple of years we have seen this trend adopted by both parties and it is loved by customers because they can get answers for their queries immediately without any hassle. And if we look at it by the company’s perspective it is very cost effective.

You can say that live chat is very important tool in turning your visitors into customers because it allows company to intervene before customer change their mind and go to the other site. Another key feature of live chat is page tracking, which enables you to create triggers that will initiate conversation when visitor is facing any problem.

Offer Something for Free

I know it seems a bit odd when you hear that offer something free but believe me it works. It doesn’t matter in what kind of business you are you can always find something which you can offer free. Your any little thing you offer free to your customer can trigger and turn visitors to customers. It will help you in two things

Before I get started let’s clear something up… I get it – you started your company to make money, so it might seem counter-intuitive to give away something for free. I’ve had the same thoughts myself. However, if your business is built on a subscription model, offering a freebie could be precisely what’s needed to give your visitors the confidence to become customers.

  1. Answers those questions that a customer might not think to ask, but that are preventing them from buying.
  2. Demonstrates the confidence you have in your product or service – a confidence that will rub off on potential customers.

Create Product Demo Videos

Selling online is not an easy task. But technology is helping us to cover up and by effective use of it we can do many things to increase our sales. For example live chat is allowing us to emulate effect of approaching and helping confused customers.

There is one main big issue of online shopping is you can’t compare two products while holding them in your hands but surely we can give something to our customers on the bases of which we make their decisions easier. And the best way of doing this is creating demo videos of your product. In which you show all the details of your product specially your strong points which will attract customers.

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